Social Networking is making the business world smaller whilst making each business target a larger client base and audience. Social networking sites such as Facebook and Flikr are allowing clients to window shop more for the products and services that they require and for the business owners it’s indirectly buying client loyalty.
From a networking perspective with Distressed Invest Property being based in Europe, while Advanced Training Group based in Bangkok, Thailand, it proves that social networking and conducting business globally to be easier than ever. A point that is not lost on both companies.
Distressed Invest are property specialists focussing on international properties that need selling quickly and for a price under the market value. For example, clients may have defaulted on their mortgage payments and the bank has foreclosed the mortgage. This leaves the bank with a problem as they still are owed the money and they now have a bank of properties they have no experience of selling.
Ken Thorkildsen, of Advanced Training Group, has been advising and consulting with Distressed Invest on how best to use and market with social networking. “Distressed Invest usually market to their clients with email and telephone call. You just need to check your emails every day to see the amount of junk and spam that is being sent to us all every day via email which means that the proper business emails you send can often not get read or indeed may end up in the junk mail folder.”
“One to one telephone consultations will definitely build up a relationship with clients and indeed advising clients that all calls will be followed up by an email is always to be recommended.” Ken goes on, “Social Networking will now allow Distressed Invest Property to give clients up to the minute news and information on products and properties without the need to keep inundating the client with telephone calls and emails. It also gives clients the opportunity to browse of “window shop” the services and also to make comment etc on Distressed Invest and for other clients to browse these comments. Facebook for example has 462m users worldwide and will grow into an excellent shop window for Distressed Invest.”
“The AT Group, in addition, believe that Twitter will also be an excellent marketing tool for Distressed Invest. Twitter is non offensive in that it is a simple couple of lines of marketing to each client directing them to updates etc at the blog they have started.” Ken concludes, “I wouldn’t say it is a new direction for Distressed Invest, however it is an additional approach to their already professional and successful business model and AT Group look forward to helping and watching the business grow and the success that will grow with it. This ultimately is the mission for Advanced Training Group and their clients.”
Matthew Moore, founder of Distressed Invest adds, “I have been involved in marketing and real estate for many years and I feel that that the external expertise and new approach from AT Group will definitely help grow Distressed Invest. The amount of networking contacts we all have through our many years of business it makes sense to move our marketing into this direction. With AT Group behind the majority of the marketing, it will allow me and my team to focus directly on servicing our clients. I am very pleased and indeed very excited about the way forward.”
Distressed Invest can be found at
http://www.facebook.com/DistressedInvestProperty
http://www.twitter.com/DistInvProperty
http://www.gainmaker.com/property.html
Advanced Training Group can be found at:
On Facebook @ Advanced Training Group
http://www.ATGroup.org
http://www.twitter.com/advtraininggrp
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