Showing posts with label toyota. Show all posts
Showing posts with label toyota. Show all posts

Monday, May 31, 2010

Toyota Recalls Fuel New Auto Safety Laws

The numerous recalls by Toyota have forced the United States Government to devise new auto safety laws to regulate the problems associated with these recalls. It aims to bring some impacting changes into the whole recall process. This would legally require all vehicles sold in the United States to be equipped with brake override systems. Brake override would assist drivers in countering the effects of unintended acceleration thus reducing accidents.

There have been over 6000 complaints registered against Toyota related to sudden acceleration over the last decade. These complaints also include statistics of more than 80 loss of human live. The new auto safety law has placed consumer safety the utmost priority and all measures are being taken to reduce the number of accidents.

The United States Government is planning to make it mandatory for all cars to have black boxes to record crash information. This installation would help in extracting relevant car accident data. However, experts are debating over the violation of privacy if black boxes are placed inside the cars. Anyhow, the new auto safety laws ultimate objective is to stiffen potential penalties against automakers. This will give the government more powers to demand a recall and push the car companies to meet new safety standards.

It seems the efforts to reduce accidents caused due substandard cars, will increase the budget of the U.S. Government. Now, we have to wait and watch how viable these new rules are if they are implemented.

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Tuesday, May 11, 2010

Ft Myers Toyota Sales Rise

On Monday, Toyota reported strong profits for fiscal year 2009 and local Toyota dealers confirm that the Toyota brand is as strong as ever.  Ft. Myers Toyota has seen a steady increase in showroom traffic and sales post Toyota recall.

According to the CNN newswires on May 11th:

"Toyota (TM) reported an annual profit of ¥209 billion ($2.2 billion) over the last year, the company said at a news conference. That figure compares to a loss of ¥437 billion for fiscal year 2008. "

Ft Myers Toyota Sales Momentum

PCG Digital Marketing (PCG) surveyed Toyota dealers in the United States to document  post Toyota recall trends.  The PCG survey data confirmed Toyota 2009 numbers; sales momentum has been strong at local dealers across the United States.

One of the dealerships surveyed, Ft. Myers Toyota in Florida (http://www.fmtoyota.com) , confirmed that sales have continued to rebound from weakness in 2009.

Ft. Myers consumers have confirmed their confidence in the Toyota brand. The temporary setback from the massive recall is old news for car buyers who have rushed to Toyota showrooms across the country to lock in great financing deals offer by Toyota.

According to Vice President Pamela Templeton and a member of Ft Myers Toyota Executive Team:

"Fort Myers Toyota owners are very loyal. Our franchise is known as "The Family Store" and the recall issues did not cause our customers to leave ’the family’. We were able to promptly fix the Toyota cars impacted by the recall and confirm our commitment to local Toyota owners in Florida"

Toyota Showroom Traffic Strong

PCG survey data showed that from Massachusetts to California, Toyota sales are robust. At Carson Toyota in California, sales of new and used Toyota cars are strong.  Carson Toyota can be reach at http://www.carsontoyota.com.

In Litteton Massachusetts, Mike Hills, GM of Acton Toyota commented: " I see a strong demand for Toyota cars in New England. I’m very encouraged to see the strong traffic in our showroom"

So it would seem that the worst for Toyota is over and their quality cars and trucks remain popular with US consumers. This is welcome news for all Toyota franchise locations in the United States.