Tuesday, June 15, 2010

Postcode Anywhere Launches Dun and Bradstreet Business Data for Sales Teams

Software and services company Postcode Anywhere launches a new service for sales teams this week – a prospect list-builder and customer retention tool powered by Dun and Bradstreet business data.

The service, aimed at sales teams and managers across the UK and worldwide, provides access to Dun and Bradstreet business data on a per-click basis. By hosting the data on an online platform it is now available for companies of all sizes and resources, to use in any application.

Postcode Anywhere’s Sales and Marketing Director Phil Rothwell said: “According to research, 88% of high-growth companies succeed by selling more of the same to existing customers and others just like them.

“Using D&B data you can profile existing customers and use this information for generating prospect lists. Segmentation can be based on company size, structure, financial data and SIC code.

“Thanks to Postcode Anywhere’s pay-as-you-go pricing model, sales managers can finally find new customers at home and abroad, develop new business from existing customers, and improve the performance and return of direct marketing activities.

“If you aren’t making use of tools like this, your sales team simply isn’t performing as well as it could be.”

Sales teams from companies of any size can access Dun & Bradstreet’s market-leading data and generate leads on a per-look-up basis, with credit packs available from £50 and look-ups from as little as four pence per click. For more information, please visit www.postcodeanywhere.com.

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